During my 3 years at Bedford College, I have grown into a successful graphic designer. My strengths are creative thinking and ideas on the spot, and to develop concepts that meet the brief. I’ve been working hard to push my skills in Adobe Photoshop, Illustrator and Indesign. I’ve gained valuable work experience by working at Imagination in London, one of the world’s leading experience marketing design agencies and doing some freelance work in my spare time.
I am now fully ready to embark on the final year and gain my bachelor’s degree, I wish to take these skills and be able to use them at a creative agency in London.
Brief: An outstanding campaign to drive online sales for Artisan drinks
Client: YCN/Artisan Drinks
Media: Print, packaging, experiential, social
Solution: Myself and Penny Crawford worked together to create a stand-out campaign ‘release your inner flamingo’ that runs alongside a stunt, using flamingo statues and supporting posters to create interest in Artisan Drinks. Our stunt consisted of hiring an actor to dress all in pink and delivery an Artisan package to customers whose house would turn pink to create theatre around the brand.
2. Narrow house
Brief: Editorial Magazine
Client: Dwell magazine
Solution: An editorial layout designed, focused on ‘London’s Narrowest House’ capturing its narrow elements through fonts, text and columns within the article.
Brief: Develop a communication strategy using digital manipulation techniques within Photoshop
Solution: A poster to show Stanley’s accuracy within their products using juxtaposition of the Leaning Tower of Pisa being put straight with a Stanley spirit level.
4. Wine label
Brief: Design a wine bottle label and any supporting material
Client: Liberty Wines
Media: Branding, packaging
Solution: Typographic wine label design that creates a characteristic feel to ‘Lazy Bones’ and presents a professional branding identity.
4. YCN Smart Energy
Brief: Convincingly showcase the personal and national benefits of using smart meters for an impact on climate change
Client: Smart Energy GB
Media: Digital, Interactive
Solution: An app that targets/educates a young influential age group, with the powers to pester their parents into getting a smart meter.